{"id":1472,"date":"2011-12-02T10:05:42","date_gmt":"2011-12-02T14:05:42","guid":{"rendered":"http:\/\/www.domainandtrademark.com\/?p=1472"},"modified":"2019-08-09T09:06:29","modified_gmt":"2019-08-09T13:06:29","slug":"trademark-dispute-over-eat-more-kale","status":"publish","type":"post","link":"https:\/\/www.cscdbs.com\/blog\/trademark-dispute-over-eat-more-kale\/","title":{"rendered":"Trademark dispute over ‘eat more kale’"},"content":{"rendered":"
\n

A folk artist is seeking to protect his catchphrase ‘eat more kale’ as he bids to expand his home business, it has been reported.<\/p>\n

Bo Muller-Moore uses a hand silkscreen machine to apply his phrase T-shirts and sweatshirts.<\/p>\n

However Chick-fil-A, which holds the rights to the phrase ‘eat mor chikin’, believes the phrase infringes upon its own trademark<\/a>.<\/p>\n

A lawyer for the Atlanta-based food chain said Muller-Moore’s effort to expand the use of his ‘eat more kale’ message “is likely to cause confusion of the public”.<\/p>\n

He claimed it is also likely to dilute the distinctiveness of Chick-fil-A’s intellectual property and diminish its value.<\/p>\n

However Muller-Moore, 38, of Montpelier, said he had no plans to back down – saying his catchphrase is in support of the local agriculture sector.<\/p>\n

“This feels like David versus Goliath. I know what it’s like to protect what’s yours in business,” he added.<\/p>\n

The federal courts may be called upon to decide the outcome of this trademark dispute, with neither side showing any willingness to back down.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

A folk artist is seeking to protect his catchphrase ‘eat more kale’ as he bids to expand his home business, it has been reported. Bo Muller-Moore uses a hand silkscreen machine to apply his phrase T-shirts and sweatshirts. However Chick-fil-A, which holds the rights to the phrase ‘eat mor chikin’, believes the phrase infringes upon […]<\/p>\n","protected":false},"author":10,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[29,528],"class_list":["post-1472","post","type-post","status-publish","format-standard","hentry","category-uncategorized","tag-trademark-protection","tag-trademarks"],"acf":[],"yoast_head":"\nTrademark dispute over 'eat more kale' | CSC<\/title>\n<meta name=\"description\" content=\"A folk artist is seeking to protect his catchphrase 'eat more kale' as he bids to expand his home business, it has been reported. 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