{"id":1997,"date":"2012-05-21T12:56:08","date_gmt":"2012-05-21T16:56:08","guid":{"rendered":"http:\/\/www.domainandtrademark.com\/?p=1997"},"modified":"2019-08-09T09:03:57","modified_gmt":"2019-08-09T13:03:57","slug":"domain-name-monitoring-helps-manage-risk","status":"publish","type":"post","link":"https:\/\/www.cscdbs.com\/blog\/domain-name-monitoring-helps-manage-risk\/","title":{"rendered":"Domain name monitoring helps manage risk"},"content":{"rendered":"<p>Businesses and organizations should be constantly <a href=\"https:\/\/www.cscglobal.com\/global\/web\/csc\/brand-monitoring.html\">monitoring<\/a> the <a href=\"https:\/\/www.cscglobal.com\/global\/web\/csc\/domain-name-management.html\">domain name<\/a> space for new opportunities and threats.<\/p>\n<p>In order to run a successful domain name strategy, parties need to monitor the activities of rival brands in the online sphere.<\/p>\n<p>They need to have a real-time awareness of new and potentially infringing registrations, in order to guard their brands against external misuse.<\/p>\n<p>Some domain name registrants may attempt to utilize brand names &#8211; or similar terms &#8211; in a disparaging way that can damage a brand&#8217;s reputation.<\/p>\n<p>And businesses and organizations need to be aware of external activity which potentially affects them, legally or commercially.<\/p>\n<p>Monitoring is critical to maintaining a sound, long-term online presence, with ongoing analysis of web activity the best way to stay ahead of external threats.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Businesses and organizations should be constantly monitoring the domain name space for new opportunities and threats. In order to run a successful domain name strategy, parties need to monitor the activities of rival brands in the online sphere. They need to have a real-time awareness of new and potentially infringing registrations, in order to guard [&hellip;]<\/p>\n","protected":false},"author":10,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[7],"tags":[51,23],"class_list":["post-1997","post","type-post","status-publish","format-standard","hentry","category-domains","tag-domain-name-monitoring","tag-domain-names"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Domain name monitoring helps manage risk | CSC<\/title>\n<meta name=\"description\" content=\"Businesses and organizations should be constantly monitoring the domain name space for new opportunities and threats. In order to run a successful domain\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.cscdbs.com\/blog\/domain-name-monitoring-helps-manage-risk\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Domain name monitoring helps manage risk | CSC\" \/>\n<meta property=\"og:description\" content=\"Businesses and organizations should be constantly monitoring the domain name space for new opportunities and threats. 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