{"id":3152,"date":"2013-02-26T11:53:51","date_gmt":"2013-02-26T16:53:51","guid":{"rendered":"http:\/\/www.domainandtrademark.com\/?p=3152"},"modified":"2019-08-09T08:54:57","modified_gmt":"2019-08-09T12:54:57","slug":"cambridge-satchel-company-focusing-on-brand-protection","status":"publish","type":"post","link":"https:\/\/www.cscdbs.com\/blog\/cambridge-satchel-company-focusing-on-brand-protection\/","title":{"rendered":"Cambridge Satchel Company &#8216;focusing on brand protection&#8217;"},"content":{"rendered":"<p>The Cambridge Satchel Company is ramping up its <a title=\"Brand Protection with CSC\" href=\"https:\/\/www.cscglobal.com\/global\/web\/csc\/internet-monitoring.html\" target=\"_blank\" rel=\"noopener noreferrer\">brand protection<\/a> efforts in order to deal with a series of targeted counterfeit operations.<\/p>\n<p>Julie Deane, who set up The Cambridge Satchel Company in 2008, noted that a number of people have gotten in touch with the company after purchasing a satchel from a fraudulent site.<\/p>\n<p>Part of the problem, Deane noted, is that even after her company gets the domains of counterfeit sites closed through legal routes, counterfeiters are coming back with &#8220;new names and new approaches.&#8221;<\/p>\n<p>&#8220;Using our photographs and copyrighted materials, the sites look like they are carrying the real thing,&#8221; Deane remarked.<\/p>\n<p>The Cambridge Satchel Company\u2019s growing popularity was recently highlighted in the Google Chrome advertisement series \u201c<a title=\"Google's Chrome - The Web is what you make of it.\" href=\"http:\/\/www.youtube.com\/watch?feature=player_embedded&amp;v=E0qDrRJT4zE\" target=\"_blank\" rel=\"noopener noreferrer\">The Web is What You Make of It<\/a>.\u201d The company\u2019s experience with counterfeit web sales demonstrates how important <a title=\"Protect your brands with CSC\" href=\"https:\/\/www.cscglobal.com\/global\/web\/csc\/internet-monitoring.html\" target=\"_blank\" rel=\"noopener noreferrer\">brand protection<\/a> is to businesses with an online presence.<\/p>\n<p>Issues such as these can cause not only loss of revenues but reputational damage, so companies need to have <a title=\"Internet Monitoring Tools with CSC\" href=\"https:\/\/www.cscglobal.com\/global\/web\/csc\/internet-monitoring.html\" target=\"_blank\" rel=\"noopener noreferrer\">internet monitoring tools<\/a> and strategies in place to combat brand erosion.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Cambridge Satchel Company is ramping up its brand protection efforts in order to deal with a series of targeted counterfeit operations. Julie Deane, who set up The Cambridge Satchel Company in 2008, noted that a number of people have gotten in touch with the company after purchasing a satchel from a fraudulent site. Part [&hellip;]<\/p>\n","protected":false},"author":10,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[9,7],"tags":[161,279,531,278,29],"class_list":["post-3152","post","type-post","status-publish","format-standard","hentry","category-brands","category-domains","tag-brand-protection","tag-counterfeit-domains","tag-cybercrime","tag-internet-monitoring-tools","tag-trademark-protection"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Cambridge Satchel Company &#039;focusing on brand protection&#039; | CSC<\/title>\n<meta name=\"description\" content=\"The Cambridge Satchel Company is ramping up its brand protection efforts in order to deal with a series of targeted counterfeit operations. Julie Deane,\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.cscdbs.com\/blog\/cambridge-satchel-company-focusing-on-brand-protection\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Cambridge Satchel Company &#039;focusing on brand protection&#039; | CSC\" \/>\n<meta property=\"og:description\" content=\"The Cambridge Satchel Company is ramping up its brand protection efforts in order to deal with a series of targeted counterfeit operations. Julie Deane,\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.cscdbs.com\/blog\/cambridge-satchel-company-focusing-on-brand-protection\/\" \/>\n<meta property=\"og:site_name\" content=\"Digital Brand Services Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/corporationserviceco\" \/>\n<meta property=\"article:published_time\" content=\"2013-02-26T16:53:51+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-08-09T12:54:57+00:00\" \/>\n<meta name=\"author\" content=\"CSC Digital Brand Services\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@cscdbs\" \/>\n<meta name=\"twitter:site\" content=\"@cscdbs\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"CSC Digital Brand Services\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.cscdbs.com\\\/blog\\\/cambridge-satchel-company-focusing-on-brand-protection\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.cscdbs.com\\\/blog\\\/cambridge-satchel-company-focusing-on-brand-protection\\\/\"},\"author\":{\"name\":\"CSC Digital Brand Services\",\"@id\":\"https:\\\/\\\/www.cscdbs.com\\\/blog\\\/#\\\/schema\\\/person\\\/287f596645b34f3ea2b2d7e11d990868\"},\"headline\":\"Cambridge Satchel Company &#8216;focusing on brand protection&#8217;\",\"datePublished\":\"2013-02-26T16:53:51+00:00\",\"dateModified\":\"2019-08-09T12:54:57+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.cscdbs.com\\\/blog\\\/cambridge-satchel-company-focusing-on-brand-protection\\\/\"},\"wordCount\":184,\"publisher\":{\"@id\":\"https:\\\/\\\/www.cscdbs.com\\\/blog\\\/#organization\"},\"keywords\":[\"brand protection\",\"counterfeit domains\",\"Cybercrime\",\"internet monitoring tools\",\"trademark protection\"],\"articleSection\":[\"Brand Protection\",\"Domains\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.cscdbs.com\\\/blog\\\/cambridge-satchel-company-focusing-on-brand-protection\\\/\",\"url\":\"https:\\\/\\\/www.cscdbs.com\\\/blog\\\/cambridge-satchel-company-focusing-on-brand-protection\\\/\",\"name\":\"Cambridge Satchel Company 'focusing on brand protection' | CSC\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.cscdbs.com\\\/blog\\\/#website\"},\"datePublished\":\"2013-02-26T16:53:51+00:00\",\"dateModified\":\"2019-08-09T12:54:57+00:00\",\"description\":\"The Cambridge Satchel Company is ramping up its brand protection efforts in order to deal with a series of targeted counterfeit operations. Julie Deane,\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.cscdbs.com\\\/blog\\\/cambridge-satchel-company-focusing-on-brand-protection\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.cscdbs.com\\\/blog\\\/cambridge-satchel-company-focusing-on-brand-protection\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.cscdbs.com\\\/blog\\\/cambridge-satchel-company-focusing-on-brand-protection\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.cscdbs.com\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Cambridge Satchel Company &#8216;focusing on brand protection&#8217;\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.cscdbs.com\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/www.cscdbs.com\\\/blog\\\/\",\"name\":\"Digital Brand Services Blog\",\"description\":\"Domains, new gTLDs, brand protection, security &amp; trademark news\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.cscdbs.com\\\/blog\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.cscdbs.com\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.cscdbs.com\\\/blog\\\/#organization\",\"name\":\"CSC Digital Brand Services\",\"url\":\"https:\\\/\\\/www.cscdbs.com\\\/blog\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.cscdbs.com\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/cscwebcontentstorage.blob.core.windows.net\\\/cscmarketing-cscdbs-media\\\/uploads\\\/2018\\\/06\\\/cropped-dbs_small.gif\",\"contentUrl\":\"https:\\\/\\\/cscwebcontentstorage.blob.core.windows.net\\\/cscmarketing-cscdbs-media\\\/uploads\\\/2018\\\/06\\\/cropped-dbs_small.gif\",\"width\":200,\"height\":200,\"caption\":\"CSC Digital Brand Services\"},\"image\":{\"@id\":\"https:\\\/\\\/www.cscdbs.com\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/corporationserviceco\",\"https:\\\/\\\/x.com\\\/cscdbs\",\"https:\\\/\\\/www.linkedin.com\\\/showcase\\\/csc-digital-brand-services\\\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.cscdbs.com\\\/blog\\\/#\\\/schema\\\/person\\\/287f596645b34f3ea2b2d7e11d990868\",\"name\":\"CSC Digital Brand Services\",\"sameAs\":[\"https:\\\/\\\/cscdigitalbrand.services\\\/blog\\\/\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Cambridge Satchel Company 'focusing on brand protection' | CSC","description":"The Cambridge Satchel Company is ramping up its brand protection efforts in order to deal with a series of targeted counterfeit operations. Julie Deane,","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.cscdbs.com\/blog\/cambridge-satchel-company-focusing-on-brand-protection\/","og_locale":"en_US","og_type":"article","og_title":"Cambridge Satchel Company 'focusing on brand protection' | CSC","og_description":"The Cambridge Satchel Company is ramping up its brand protection efforts in order to deal with a series of targeted counterfeit operations. Julie Deane,","og_url":"https:\/\/www.cscdbs.com\/blog\/cambridge-satchel-company-focusing-on-brand-protection\/","og_site_name":"Digital Brand Services Blog","article_publisher":"https:\/\/www.facebook.com\/corporationserviceco","article_published_time":"2013-02-26T16:53:51+00:00","article_modified_time":"2019-08-09T12:54:57+00:00","author":"CSC Digital Brand Services","twitter_card":"summary_large_image","twitter_creator":"@cscdbs","twitter_site":"@cscdbs","twitter_misc":{"Written by":"CSC Digital Brand Services","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.cscdbs.com\/blog\/cambridge-satchel-company-focusing-on-brand-protection\/#article","isPartOf":{"@id":"https:\/\/www.cscdbs.com\/blog\/cambridge-satchel-company-focusing-on-brand-protection\/"},"author":{"name":"CSC Digital Brand Services","@id":"https:\/\/www.cscdbs.com\/blog\/#\/schema\/person\/287f596645b34f3ea2b2d7e11d990868"},"headline":"Cambridge Satchel Company &#8216;focusing on brand protection&#8217;","datePublished":"2013-02-26T16:53:51+00:00","dateModified":"2019-08-09T12:54:57+00:00","mainEntityOfPage":{"@id":"https:\/\/www.cscdbs.com\/blog\/cambridge-satchel-company-focusing-on-brand-protection\/"},"wordCount":184,"publisher":{"@id":"https:\/\/www.cscdbs.com\/blog\/#organization"},"keywords":["brand protection","counterfeit domains","Cybercrime","internet monitoring tools","trademark protection"],"articleSection":["Brand Protection","Domains"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.cscdbs.com\/blog\/cambridge-satchel-company-focusing-on-brand-protection\/","url":"https:\/\/www.cscdbs.com\/blog\/cambridge-satchel-company-focusing-on-brand-protection\/","name":"Cambridge Satchel Company 'focusing on brand protection' | CSC","isPartOf":{"@id":"https:\/\/www.cscdbs.com\/blog\/#website"},"datePublished":"2013-02-26T16:53:51+00:00","dateModified":"2019-08-09T12:54:57+00:00","description":"The Cambridge Satchel Company is ramping up its brand protection efforts in order to deal with a series of targeted counterfeit operations. Julie Deane,","breadcrumb":{"@id":"https:\/\/www.cscdbs.com\/blog\/cambridge-satchel-company-focusing-on-brand-protection\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.cscdbs.com\/blog\/cambridge-satchel-company-focusing-on-brand-protection\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.cscdbs.com\/blog\/cambridge-satchel-company-focusing-on-brand-protection\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.cscdbs.com\/blog\/"},{"@type":"ListItem","position":2,"name":"Cambridge Satchel Company &#8216;focusing on brand protection&#8217;"}]},{"@type":"WebSite","@id":"https:\/\/www.cscdbs.com\/blog\/#website","url":"https:\/\/www.cscdbs.com\/blog\/","name":"Digital Brand Services Blog","description":"Domains, new gTLDs, brand protection, security &amp; trademark news","publisher":{"@id":"https:\/\/www.cscdbs.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.cscdbs.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.cscdbs.com\/blog\/#organization","name":"CSC Digital Brand Services","url":"https:\/\/www.cscdbs.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.cscdbs.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/cscwebcontentstorage.blob.core.windows.net\/cscmarketing-cscdbs-media\/uploads\/2018\/06\/cropped-dbs_small.gif","contentUrl":"https:\/\/cscwebcontentstorage.blob.core.windows.net\/cscmarketing-cscdbs-media\/uploads\/2018\/06\/cropped-dbs_small.gif","width":200,"height":200,"caption":"CSC Digital Brand Services"},"image":{"@id":"https:\/\/www.cscdbs.com\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/corporationserviceco","https:\/\/x.com\/cscdbs","https:\/\/www.linkedin.com\/showcase\/csc-digital-brand-services\/"]},{"@type":"Person","@id":"https:\/\/www.cscdbs.com\/blog\/#\/schema\/person\/287f596645b34f3ea2b2d7e11d990868","name":"CSC Digital Brand Services","sameAs":["https:\/\/cscdigitalbrand.services\/blog\/"]}]}},"_links":{"self":[{"href":"https:\/\/www.cscdbs.com\/blog\/wp-json\/wp\/v2\/posts\/3152","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.cscdbs.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.cscdbs.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.cscdbs.com\/blog\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/www.cscdbs.com\/blog\/wp-json\/wp\/v2\/comments?post=3152"}],"version-history":[{"count":3,"href":"https:\/\/www.cscdbs.com\/blog\/wp-json\/wp\/v2\/posts\/3152\/revisions"}],"predecessor-version":[{"id":8032,"href":"https:\/\/www.cscdbs.com\/blog\/wp-json\/wp\/v2\/posts\/3152\/revisions\/8032"}],"wp:attachment":[{"href":"https:\/\/www.cscdbs.com\/blog\/wp-json\/wp\/v2\/media?parent=3152"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.cscdbs.com\/blog\/wp-json\/wp\/v2\/categories?post=3152"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.cscdbs.com\/blog\/wp-json\/wp\/v2\/tags?post=3152"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}