{"id":5048,"date":"2015-08-12T08:15:04","date_gmt":"2015-08-12T12:15:04","guid":{"rendered":"http:\/\/www.digitalbrandinsider.com\/?p=5048"},"modified":"2016-05-05T12:16:43","modified_gmt":"2016-05-05T16:16:43","slug":"whos-stealing-your-visitors","status":"publish","type":"post","link":"https:\/\/www.cscdbs.com\/blog\/whos-stealing-your-visitors\/","title":{"rendered":"Who\u2019s stealing your visitors?"},"content":{"rendered":"<p>Each month, the typical brand loses 30,000 visitors to trademark bidders. That\u2019s a lot of missed opportunity. CSC\u2019s new <strong><a href=\"https:\/\/www.cscglobal.com\/global\/web\/csc\/paid-search-monitoring.html?utm_campaign=PaidSearch&amp;utm_source=blog%2Bpost&amp;utm_medium=blog&amp;utm_content=EN\" target=\"_blank\">Paid Search Monitoring service<\/a><\/strong> helps you find the ads that are costing you valuable business.<\/p>\n<p><a href=\"https:\/\/www.cscglobal.com\/global\/web\/csc\/paid-search-monitoring.html?utm_campaign=PaidSearch&amp;utm_source=blog%2Bpost&amp;utm_medium=blog&amp;utm_content=EN\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright wp-image-5049\" style=\"margin-left: 20px;\" src=\"https:\/\/www.cscdigitalbrand.services\/blog\/wp-content\/uploads\/2015\/08\/PaidSearch_blog-300x212.jpg\" alt=\"PaidSearch_blog\" width=\"205\" height=\"138\" \/><\/a>Popularity presents unique challenges. When customers search for your well-known brand, competitors, affiliates, and even partners can take advantage of by running infringing paid search ads. Trademark abuse and partner violations are commonplace in paid search. Whether they are malicious or accidental, the mere existence of these ads result in lost site conversions, decreased margins, and damaged reputation for many brands.<\/p>\n<p>According to the <a href=\"https:\/\/www.brandverity.com\/static\/img\/guides\/Branded-Keywords-Q1-2015-CSC.pdf\" target=\"_blank\">Q1 2015 report from BrandVerity<\/a><sup>\u00ae<\/sup>, this is costing typical brands tens of thousands of visitors per month. Home services brands like real estate, cleaning, and relocation, are the worst hit, losing 63,000 visitors each month on average.<\/p>\n<p>CSC\u2019s <a href=\"https:\/\/www.cscglobal.com\/global\/web\/csc\/paid-search-monitoring.html?utm_campaign=PaidSearch&amp;utm_source=blog%2Bpost&amp;utm_medium=blog&amp;utm_content=EN\" target=\"_blank\">Paid Search Monitoring service<\/a>\u00a0offered in partnership with BrandVerity\u2014the industry leader in detecting brand abuse\u2014allows businesses to spot these infringements and take action. We automatically identify brand abuses\u2014including unauthorized trademark bidding, affiliate hijacking, and malicious advertising.<\/p>\n<p><strong>Learn more:<\/strong><\/p>\n<ul>\n<li><a href=\"https:\/\/www.cscglobal.com\/global\/web\/csc\/paid-search-monitoring.html?utm_campaign=PaidSearch&amp;utm_source=blog%2Bpost&amp;utm_medium=blog&amp;utm_content=EN\" target=\"_blank\"><strong>Visit our website<\/strong><\/a> to learn more about our Paid Search Monitoring services<\/li>\n<li><a href=\"https:\/\/www.brandverity.com\/static\/img\/guides\/Branded-Keywords-Q2-2015-CSC.pdf\" target=\"_blank\"><strong>Download your complimentary copy<\/strong><\/a> of BrandVerity\u2019s Q2 2015 report \u201cThe State of Branded Keywords in Paid Search\u201d<\/li>\n<li><a href=\"mailto:dbservices@cscglobal.com?subject=Paid%20Search%20Monitoring\" target=\"_blank\"><strong>Contact us<\/strong><\/a> to request a free overview of your branded keywords in paid search<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Each month, the typical brand loses 30,000 visitors to trademark bidders. That\u2019s a lot of missed opportunity. CSC\u2019s new Paid Search Monitoring service helps you find the ads that are costing you valuable business. Popularity presents unique challenges. When customers search for your well-known brand, competitors, affiliates, and even partners can take advantage of by [&hellip;]<\/p>\n","protected":false},"author":13,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[9,167],"tags":[529,509,508],"class_list":["post-5048","post","type-post","status-publish","format-standard","hentry","category-brands","category-internet","tag-brands","tag-infringing-ads","tag-paid-search-monitoring"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Who\u2019s stealing your visitors? | CSC<\/title>\n<meta name=\"description\" content=\"Each month, the typical brand loses 30,000 visitors to trademark bidders. That\u2019s a lot of missed opportunity. 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