{"id":6643,"date":"2018-03-23T14:09:37","date_gmt":"2018-03-23T18:09:37","guid":{"rendered":"https:\/\/www.cscdigitalbrand.services\/blog\/weekly-launch-guide-march-19-2018-copy\/"},"modified":"2018-03-26T08:17:52","modified_gmt":"2018-03-26T12:17:52","slug":"weekly-launch-guide-march-26-2018","status":"publish","type":"post","link":"https:\/\/www.cscdbs.com\/blog\/weekly-launch-guide-march-26-2018\/","title":{"rendered":"Weekly Launch Guide March 26, 2018"},"content":{"rendered":"<p>SPOTLIGHT:<br \/>\n<strong><u>Minds and Machines Launches Its First IDN TLD<\/u><\/strong><\/p>\n<p>The Minds and Machines registry (MMX) announced plans to launch a new top-level domain, \u8d2d\u7269 (xn--g2xx48c). This TLD transalates to \u2018shopping\u2019 in the Chinese language. The registry plans to start the Sunrise Phase on April 20, 2018. The phase will be first-come, first-served. This will be the first IDN TLD in the MMX portfolio of TLDs. If you have any questions, or have interest in this launch, please contact your Client Service Partner.<\/p>\n<p><strong><u>Google Announces Launch Plans for .app<\/u><\/strong><\/p>\n<p>Google Registry announced launch plans for .app. The TLD provides a secure namespace for application developers to host, promote, and showcase their products and services. Google added .app to the HTTP Strict Transport Security (HSTS) preload list, which means that secure connections (SSL certificates) will be required for live sites. The use of HSTS requires registrants to take steps to configure HTTPS for their domains in order for them to work in all major browsers. With the exception of these security requirements, the TLD will be a regular, open TLD that is open to all interested applicants. The launch begins with a Sunrise Phase on March 29, 2018, which will run through April 30, 2018. Domains will enter General Availability on May 1, 2018, with a 7 day Early Access Program to start. The registry originally planned to launch the .dev TLD at the same time; however, the launch for .dev has been postponed until further notice, so the registry can focus on the launch of .app. For more information, please contact your Client Service Partner.<\/p>\n<p><strong><u>Still Launching<\/u><\/strong><\/p>\n<p>The following TLDs have launch phases (Pre-General Availability) that are currently still in progress. If you are interested in participating in any of these launches, please contact your Client Service Partner.<\/p>\n<p><span style=\"color: #00b2a9;\">.UK<\/span><\/p>\n<p><span style=\"color: #00b2a9;\">.basketball<\/span><\/p>\n<p><span style=\"color: #00b2a9;\">.bot<\/span><\/p>\n<p><span style=\"color: #00b2a9;\">.rugby<\/span><\/p>\n<p><span style=\"color: #00b2a9;\">.mt<\/span><\/p>\n<p><span style=\"color: #00b2a9;\">.xn--imr513n (.\u9910\u5385 \u201cRestaurant\u201d Chinese)<\/span><\/p>\n<p><strong>Launches within 30 days (bold indicates where dates fall within\u00a0time frame)<\/strong><\/p>\n<p>&nbsp;<\/p>\n<table style=\"height: 200px; border-color: #000000; width: 731px;\" border=\"3\" cellpadding=\"2\">\n<thead>\n<tr style=\"border-color: #000000; height: 15px;\">\n<th style=\"border-color: #000000; width: 335px; height: 10px; text-align: left; background-color: #003b5c;\"><span style=\"font-family: arial, helvetica, sans-serif; font-size: 10pt; color: #ffffff;\">Extension<\/span><\/th>\n<th style=\"border-color: #000000; width: 92px; height: 10px; text-align: center; background-color: #003b5c;\"><span style=\"font-family: arial, helvetica, sans-serif; font-size: 10pt; color: #ffffff;\">Start Date<\/span><\/th>\n<th style=\"border-color: #000000; width: 98px; height: 10px; text-align: center; background-color: #003b5c;\"><span style=\"font-family: arial, helvetica, sans-serif; font-size: 10pt; color: #ffffff;\">Order Entry Deadline<\/span><\/th>\n<th style=\"border-color: #000000; width: 75px; height: 10px; text-align: center; background-color: #003b5c;\"><span style=\"font-family: arial, helvetica, sans-serif; font-size: 10pt; color: #ffffff;\">First-come First-served (FCFS)<\/span><\/th>\n<th style=\"border-color: #000000; width: 20px; height: 10px; background-color: #003b5c;\"><span style=\"font-family: arial, helvetica, sans-serif; font-size: 10pt; color: #ffffff;\">Registry<\/span><\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr style=\"border-color: #ffffff; height: 4px; background-color: #e3e2e2;\">\n<td style=\"width: 80px; height: 4px; background-color: #ffffff;\"><em><strong><span style=\"font-family: arial, helvetica, sans-serif; font-size: 10pt;\">\u00a0Sunrise<\/span><\/strong><\/em><\/td>\n<\/tr>\n<tr style=\"border-color: #000000; height: 4px; background-color: #e3e2e2;\">\n<td style=\"width: 80px; height: 4px; text-align: left; background-color: #e3e2e2;\"><span style=\"font-family: arial, helvetica, sans-serif; font-size: 10pt;\">.app<\/span><\/td>\n<td style=\"width: 92px; height: 4px; text-align: center; background-color: #e3e2e2;\"><strong><span style=\"font-size: 10pt;\"><span style=\"font-family: arial, helvetica, sans-serif;\">29-Mar-2018<\/span><\/span><\/strong><\/td>\n<td style=\"width: 98px; height: 4px; text-align: center; background-color: #e3e2e2;\"><span style=\"font-family: arial, helvetica, sans-serif;\"><span style=\"font-size: 13.3333px;\">26-Apr-2018<\/span><\/span><\/td>\n<td style=\"width: 75px; height: 4px; text-align: center; background-color: #e3e2e2;\"><span style=\"font-family: arial, helvetica, sans-serif;\"><span style=\"font-size: 13.3333px;\">Yes<\/span><\/span><\/td>\n<td style=\"width: 265px; height: 4px; text-align: left; background-color: #e3e2e2;\"><span style=\"font-family: arial, helvetica, sans-serif;\"><span style=\"font-size: 13.3333px;\">Google<\/span><\/span><\/td>\n<\/tr>\n<tr style=\"border-color: #000000; height: 4px; background-color: #e3e2e2;\">\n<td style=\"width: 80px; height: 4px; text-align: left; background-color: #e3e2e2;\"><span style=\"font-family: arial, helvetica, sans-serif; font-size: 10pt;\">.xn--imr513n<br \/>\n<\/span><span style=\"font-family: arial, helvetica, sans-serif; font-size: 10pt;\">(.\u9910\u5385 &#8220;Restaurant&#8221; Chinese)<\/span><\/td>\n<td style=\"width: 92px; height: 4px; text-align: center; background-color: #e3e2e2;\"><span style=\"font-size: 10pt;\"><span style=\"font-family: arial, helvetica, sans-serif;\">11-Mar-2018<\/span><\/span><\/td>\n<td style=\"width: 98px; height: 4px; text-align: center; background-color: #e3e2e2;\"><strong><span style=\"font-family: arial, helvetica, sans-serif;\"><span style=\"font-size: 13.3333px;\">9-Apr-2018<\/span><\/span><\/strong><\/td>\n<td style=\"width: 75px; height: 4px; text-align: center; background-color: #e3e2e2;\"><span style=\"font-family: arial, helvetica, sans-serif;\"><span style=\"font-size: 13.3333px;\">Yes<\/span><\/span><\/td>\n<td style=\"width: 265px; height: 4px; text-align: left; background-color: #e3e2e2;\"><span style=\"font-family: arial, helvetica, sans-serif;\"><span style=\"font-size: 13.3333px;\">Hu Yi Global Information Resources (Holding) Company. Hong Kong Limited<\/span><\/span><\/td>\n<\/tr>\n<tr style=\"border-color: #000000; height: 4px; background-color: #e3e2e2;\">\n<td style=\"width: 80px; height: 4px; text-align: left; background-color: #e3e2e2;\"><span style=\"font-family: arial, helvetica, sans-serif; font-size: 10pt;\">.xn--g2xx48c<br \/>\n(.\u8d2d\u7269 &#8220;Shopping&#8221; Chinese)<\/span><\/td>\n<td style=\"width: 92px; height: 4px; text-align: center; background-color: #e3e2e2;\"><strong><span style=\"font-size: 10pt;\"><span style=\"font-family: arial, helvetica, sans-serif;\">20-Apr-2018<\/span><\/span><\/strong><\/td>\n<td style=\"width: 98px; height: 4px; text-align: center; background-color: #e3e2e2;\"><span style=\"font-family: arial, helvetica, sans-serif;\"><span style=\"font-size: 13.3333px;\">TBD<\/span><\/span><\/td>\n<td style=\"width: 75px; height: 4px; text-align: center; background-color: #e3e2e2;\"><span style=\"font-family: arial, helvetica, sans-serif;\"><span style=\"font-size: 13.3333px;\">Yes<\/span><\/span><\/td>\n<td style=\"width: 265px; height: 4px; text-align: left; background-color: #e3e2e2;\"><span style=\"font-family: arial, helvetica, sans-serif;\"><span style=\"font-size: 13.3333px;\">Minds and Machines (MMX)<\/span><\/span><\/td>\n<\/tr>\n<tr style=\"border-color: #ffffff; height: 4px; background-color: #e3e2e2;\">\n<td style=\"width: 80px; height: 4px; background-color: #ffffff;\"><em><strong><span style=\"font-family: arial, helvetica, sans-serif; font-size: 10pt;\">\u00a0Landrush<\/span><\/strong><\/em><\/td>\n<\/tr>\n<tr style=\"border-color: #000000; height: 4px; background-color: #e3e2e2;\">\n<td style=\"width: 80px; height: 4px; text-align: left; background-color: #e3e2e2;\"><span style=\"font-family: arial, helvetica, sans-serif; font-size: 10pt;\">.xn--imr513n<br \/>\n(.\u9910\u5385 &#8220;Restaurant&#8221; Chinese)<\/span><\/td>\n<td style=\"width: 92px; height: 4px; text-align: center; background-color: #e3e2e2;\"><strong><span style=\"font-family: arial, helvetica, sans-serif;\"><span style=\"font-size: 13.3333px;\">16-Apr-2018<\/span><\/span><\/strong><\/td>\n<td style=\"width: 98px; height: 4px; text-align: center; background-color: #e3e2e2;\"><span style=\"font-family: arial, helvetica, sans-serif;\"><span style=\"font-size: 13.3333px;\">15-May-2018<\/span><\/span><\/td>\n<td style=\"width: 75px; height: 4px; text-align: center; background-color: #e3e2e2;\"><span style=\"font-family: arial, helvetica, sans-serif;\"><span style=\"font-size: 13.3333px;\">No<\/span><\/span><\/td>\n<td style=\"width: 265px; height: 4px; text-align: left; background-color: #e3e2e2;\"><span style=\"font-family: arial, helvetica, sans-serif;\"><span style=\"font-size: 13.3333px;\">Internet DotTrademark Organization Limited<\/span><\/span><\/td>\n<\/tr>\n<tr style=\"border-color: #ffffff; height: 4px; background-color: #e3e2e2;\">\n<td style=\"width: 80px; height: 4px; background-color: #ffffff;\"><em><strong><span style=\"font-family: arial, helvetica, sans-serif; font-size: 10pt;\">\u00a0Limited 2<\/span><\/strong><\/em><\/td>\n<\/tr>\n<tr style=\"border-color: #000000; height: 4px; background-color: #e3e2e2;\">\n<td style=\"width: 80px; height: 4px; text-align: left; background-color: #e3e2e2;\"><span style=\"font-family: arial, helvetica, sans-serif; font-size: 10pt;\">.bot<\/span><\/td>\n<td style=\"width: 92px; height: 4px; text-align: center; background-color: #e3e2e2;\"><span style=\"font-size: 10pt;\"><span style=\"font-family: arial, helvetica, sans-serif;\">5-Dec-2017<\/span><\/span><\/td>\n<td style=\"width: 98px; height: 4px; text-align: center; background-color: #e3e2e2;\"><strong><span style=\"font-family: arial, helvetica, sans-serif;\"><span style=\"font-size: 13.3333px;\">28-Mar-2018<\/span><\/span><\/strong><\/td>\n<td style=\"width: 75px; height: 4px; text-align: center; background-color: #e3e2e2;\"><span style=\"font-family: arial, helvetica, sans-serif;\"><span style=\"font-size: 13.3333px;\">Yes<\/span><\/span><\/td>\n<td style=\"width: 265px; height: 4px; text-align: left; background-color: #e3e2e2;\"><span style=\"font-family: arial, helvetica, sans-serif;\"><span style=\"font-size: 13.3333px;\">Amazon<\/span><\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><em>The information provided is intended for informational purposes only and is subject to change without notice.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p><strong><u>Minds and Machines Launches Its First IDN TLD<\/u><\/strong><\/p>\n<p>The Minds and Machines registry (MMX) announced plans to launch a new top-level domain, \u8d2d\u7269 (xn--g2xx48c). This TLD transalates to \u2018shopping\u2019 in the Chinese language&#8230;<\/p>\n<p><strong><u>Google Announces Launch Plans for .app<\/u><\/strong><\/p>\n<p>Google Registry announced launch plans for .app.  The TLD provides a secure namespace\u2026<\/p>\n<p><strong><u>Still Launching<\/u><\/strong><\/p>\n<p>The following TLDs have launch phases (Pre-General Availability) that are currently still in progress&#8230;<\/p>\n","protected":false},"author":13,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[519],"tags":[],"class_list":["post-6643","post","type-post","status-publish","format-standard","hentry","category-top-level-domain-updates"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Weekly Launch Guide March 26, 2018 | CSC<\/title>\n<meta name=\"description\" content=\"Minds and Machines Launches Its First IDN TLD The Minds and Machines registry (MMX) announced plans to launch a new top-level domain, \u8d2d\u7269 (xn--g2xx48c). 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