{"id":8730,"date":"2020-03-03T08:33:25","date_gmt":"2020-03-03T13:33:25","guid":{"rendered":"https:\/\/www.cscdigitalbrand.services\/blog\/?p=8730"},"modified":"2020-03-31T12:26:17","modified_gmt":"2020-03-31T16:26:17","slug":"industry-lead-in-dot-brand-use","status":"publish","type":"post","link":"https:\/\/www.cscdbs.com\/blog\/industry-lead-in-dot-brand-use\/","title":{"rendered":"Banks, Cars, or Insurance: Which Industry Takes the Lead in Dot Brand Use?"},"content":{"rendered":"\n<p>Your .BRAND ownership equates to authority in the new\ngeneric top-level domain space\u2014showing that you, not a competitor\u2014is the owner\nof the brand to the right of the dot. Using a .BRAND has limitless potential in\nstrengthening brand equity, streamlining and consolidating your brand\u2019s online\npresence, and providing you with an alternative platform. <\/p>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.cscdigitalbrand.services\/blog\/wp-content\/uploads\/2020\/03\/Dot-Insights-Report-1024x725.jpg\" alt=\"\" class=\"wp-image-8731\" width=\"546\" height=\"387\" srcset=\"https:\/\/cscwebcontentstorage.blob.core.windows.net\/cscmarketing-cscdbs-media\/uploads\/2020\/03\/Dot-Insights-Report-1024x725.jpg 1024w, https:\/\/cscwebcontentstorage.blob.core.windows.net\/cscmarketing-cscdbs-media\/uploads\/2020\/03\/Dot-Insights-Report-300x212.jpg 300w, https:\/\/cscwebcontentstorage.blob.core.windows.net\/cscmarketing-cscdbs-media\/uploads\/2020\/03\/Dot-Insights-Report-768x544.jpg 768w, https:\/\/cscwebcontentstorage.blob.core.windows.net\/cscmarketing-cscdbs-media\/uploads\/2020\/03\/Dot-Insights-Report.jpg 1116w\" sizes=\"auto, (max-width: 546px) 100vw, 546px\" \/><\/figure>\n\n\n\n<p>In this edition of our <em>Dot\nBrand Insights Report,<\/em> our experts dissect the increasing domains under\nmanagement (DUM)\u2014including revealing what industry is responsible for the 200% lead\nin DUM count\u2014and look at the increase in .BRAND registrations.<\/p>\n\n\n\n<p>You\u2019ll also read how about.google came to be, along with a delightful\nstory for how Google\u00ae\ndecided to use its new generic top-level domain.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.cscdigitalbrand.services\/en\/dot-brand-report\"><strong>&gt;&gt; <\/strong><strong>Download\nour latest <em>Dot Brand Insights Report<\/em><\/strong><\/a><strong>\nnow for in-depth information.<\/strong><\/p>\n\n\n\n<p><a href=\"https:\/\/www.cscdigitalbrand.services\/blog\/email-sign-up\/\"><strong>Be\nsure to subscribe to our blog<\/strong><\/a>&nbsp;or follow us\non&nbsp;<a href=\"https:\/\/twitter.com\/CSCDBS\"><strong>Twitter @CSCDBS<\/strong><\/a>&nbsp;to get access to\neach new report.<\/p>\n\n\n\n<p><strong>>> For more information about our Domain Management services, <\/strong><a href=\"https:\/\/www.cscdigitalbrand.services\/en\/domain-management-strategy\/\"><strong>click here<\/strong><\/a><strong>. <\/strong><\/p>\n\n\n\n<h3>Share this post<\/h3>\n<a class=\"social\" id=\"linkedinShare\" href=\"https:\/\/www.linkedin.com\/sharing\/share-offsite\/?url=\"><img decoding=\"async\" src=\"\/blog\/wp-content\/uploads\/2019\/06\/LinkedIn18x20.png\"\/><\/a>\n<a class=\"social\" id=\"twitterShare\" href=\"https:\/\/twitter.com\/intent\/tweet?url=\"><img decoding=\"async\" src=\"\/blog\/wp-content\/uploads\/2019\/06\/Twitter18x20.png\"\/><\/a>\n<a class=\"social\" id=\"facebookShare\" href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=\"><img decoding=\"async\" src=\"\/blog\/wp-content\/uploads\/2019\/06\/Facebook18x20.png\"\/><\/a>\n","protected":false},"excerpt":{"rendered":"<p>Your .BRAND ownership equates to authority in the new generic top-level domain space\u2014showing that you, not a competitor\u2014is the owner of the brand to the right of the dot. Using a .BRAND has limitless potential in strengthening brand equity, streamlining and consolidating your brand\u2019s online presence, and providing you with an alternative platform. In this [&hellip;]<\/p>\n","protected":false},"author":13,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[525,521],"tags":[],"class_list":["post-8730","post","type-post","status-publish","format-standard","hentry","category-domains-new-gtlds","category-send-email"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Banks, Cars, or Insurance: Which Industry Takes the Lead in Dot Brand Use? | CSC<\/title>\n<meta name=\"description\" content=\"Your .BRAND ownership equates to authority in the new generic top-level domain space\u2014showing that you, not a competitor\u2014is the owner of the brand to the\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.cscdbs.com\/blog\/industry-lead-in-dot-brand-use\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Banks, Cars, or Insurance: Which Industry Takes the Lead in Dot Brand Use? 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