Businesses should do everything they can to avoid falling victim to cybersquatting scams and, according to Internet security expert Paul Rubens, setting up a simple domain name renewal process is a step in the right direction for many.
Mr. Rubens claims that the easiest way to lose a domain name to a rival is by simply forgetting to renew it.
Writing for esecurityplanet.com, Mr Rubens said: “You can usually choose to renew domain names for one, two, five or ten years, but be careful about choosing anything longer than one year — renewing is something that is much more likely to slip your mind if you don’t have to do it regularly.”
Recently, the Internet Commerce Association claimed that registering a trademark can often prevent protracted domain name disputes.