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CSC Digital Brand Services

Digital Brand Insider

The latest news in corporate domain name management, cyber security and online brand protection, including updates from ICANN's new gTLD program.

Business Email Compromise Attacks: The Big Phishing Scam That’s Easily Missed

Business email compromise (BEC) attacks are arguably the most sophisticated of all email phishing attacks, and some of the most costly. From 2016-2018, BEC alone made $5.3 billion[1], but it’s not an attack that everyone is familiar with.

CSC Digital Brand Services November 12, 2020November 12, 2020 Brand Protection, Cyber security, Send email Read more

Brand Abuse and IP Infringements – Part 2: Enforcement and Return on Investment

By Dr. David Barnett, subject matter expert, CSC Brand Monitoring Share this post In the first article in this two-part series, we looked at the impact of brand abuse and infringements against intellectual property (IP) on an organization’s brand value.

CSC Digital Brand Services November 6, 2020November 6, 2020 Brand Protection, Send email Read more

Pharma is a Highly Regulated Industry

AstraZeneca (AZ), one of the largest pharmaceutical companies in the world, operating in more than 70 countries, explains why the protection and security of its online assets with CSC is of great importance. “The challenge of an online presence, depending

CSC Digital Brand Services November 5, 2020November 5, 2020 Brand Protection, Send email Read more

Brand Abuse and IP Infringements – Part 1: Brand Impact

By Dr. David Barnett, subject matter expert, CSC Brand Monitoring Share this post In this two-part blog series, we take a closer look at brand abuse and intellectual property (IP) infringements. In this first article, we explore the components making

CSC Digital Brand Services November 4, 2020 Brand Protection, Send email Read more

10 Common Digital Threats to Businesses

By Letitia Thian, marketing manager, APAC Share this post The year 2020 has created an increased impetus for change—especially as companies embrace digital transformation at an accelerated pace. Cybercriminals have also upped their game, switching their attention to hot targets

CSC Digital Brand Services October 28, 2020October 28, 2020 Brand Protection, Send email Read more

Creating a C-suite Council for Domain Security

By Sue Watts, Global Marketing Leader Share this post While companies are making significant investments to improve their security posture with the deployment of secure firewalls, endpoint management software, and monitoring solutions, many are still exposed to security blind spots

CSC Digital Brand Services October 19, 2020October 19, 2020 Cyber security, Domains, Send email Read more

3-Phase Approach to .BRAND Strategy – Socialization, Experimentation, Implementation

A year after KPMG migrated all their webpages under home.kpmg, the Brand Registry Group interviewed them to talk about the impact. In the interview, KPMG shares how planning and communication are key in changing to a .BRAND domain name. Their

CSC Digital Brand Services October 15, 2020October 15, 2020 Brand Protection, Send email Read more

CSC’s Research on Election-Related Domains Aligns with Recent FBI and CISA Warning

By Sue Watts, Global Marketing Leader Share this post Following a public announcement from the FBI and CISA warning the public to avoid spoofed election-related internet domains, CSC announced research findings that show the overwhelming majority of registered typo domains

CSC Digital Brand Services October 13, 2020October 16, 2020 Brand Protection, Cyber security, Send email Read more

U.S. Election-Related Web Properties Prone to Fraud and Misinformation Due to Lack of Domain Security

By Vin D’angelo, Quinn Taggart, and Sue Watts Share this post The risks of fraud and disinformation in the U.S. election process have been hiding in plain sight. CSC’s new research finds that a large majority of web domains closely

CSC Digital Brand Services October 7, 2020October 20, 2020 Cyber security, Domains, Send email Read more

CSC DOT BRAND INSIGHTS REPORT – OCTOBER 2020

Saxo bank taking the opportunity to revamp and unify their once disparate domain structure of their global websites with their .BRAND, and reaped SEO benefits The Danish fintech and regtech Saxo Bank moved all their webpages under .SAXO to align

CSC Digital Brand Services October 6, 2020October 7, 2020 Brand Protection, Send email Read more
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