CSC expert analysis shows that through the first quarter of 2019, .BRAND domain registrations increased by 5%. Simultaneously, there was a 4% increase in the total of active (live) domains—meaning, companies are using their new .BRANDs. The major contributors are
.UK Third-Party Registration Opens Soon: Get Your Brand Registered Now
It’s time to register your .UK domain name. Nominet, the .UK domain name registry in the United Kingdom, launched .UK in 2014, enlarging the UK domain space with a short, snappy extension. As a courtesy, Nominet agreed to prevent third parties
Interview with .CERN and .SAXO on their .BRAND journeys in our latest Dot Brand Insights Report
Scientists at CERN are responsible for identifying the Higgs boson particle, the Large Hadron Collider that smashes particles together at almost the speed of light, and the conception and creation of the World Wide Web, which turns 30 this year.
Domain Name Enforcement in a Post-GDPR Era
By Natalie Leroy Since the General Data Protection Regulation (GDPR) came into effect on May 25, 2018, anyone employed in trademark enforcement has had to contend with a new, sizeable roadblock when investigating infringing domain names. Pre-GDPR, it was fairly
Unaware of Your Digital Footprint? An Abandoned Domain Name Could Hurt You.
Mergers and acquisitions (M&A) are commonplace in business, and have been increasing among companies around the globe in recent years. In fact, in 2017, more than 50,000 M&A deals were announced worldwide[1], exceeding $3 trillion in activity[2]. Typically, one of
Dot Brand Insights—Make Every Name Count
In the June CSC® Dot Brand Insights Report, our experts uncover the common threads for advancing the use of .BRANDS among the top 10 leaders. We also highlight the top 5 ranking .BRAND domains in the Alexa Top 1M, the top
You’re Not the Only One Marketing Your Brand
By Marie Le Maitre Warren Buffett once said reputation is everything, and that while it takes 20 years to build a reputation, it only takes five minutes to ruin it. Of course, this theory applies to global behemoths like Buffet’s
How to Navigate the .APP Domain Launch by Google Registry
By Connie Hon Corporations experienced an avalanche of new generic top-level domains (gTLDs) between 2013 and 2015 when almost 90% were launched. At the time of writing, there are a total of 526 open new gTLDs available to register—and most
Developing a Brand Launch in the Digital Landscape
Recently, Marie Le Maitre, global marketing manager for CSC®, was interviewed by dotmagazine to discuss the crucial steps in developing a brand in the digital landscape. She explains to dotmagazine how companies can build a brand strategy that incorporates domain
Dot Brand Delegation Grows the Limitless Internet
Dot Brand Delegation Grows the Limitless Internet Most look at the internet as limitless space, and rightly so: the web is currently going through a major expansion of nearly 7000%, and has been doing so since 2014. Since that time,