Making the Platform Relationship Win-Win
The relationship between brands and eCommerce platforms is one that can be both combative and collaborative. This open discussion explores how to maximize the benefits of the relationship, meaningfully fight fakes, and keep conflict to a minimum.
What You Need to Know!
CSC participated in World Trademark Review’s APAC WTR Connect, where we moderated a discussion with brand owners and an eCommerce platform owner.
Arindom Hazarika, counsel, Trademark and Brand Protection, Western Digital
James Yip, manager, Brand Protection, Asia Pacific, PVH
Mick Ryan, director, Brand Protection Cooperation, Alibaba
Alban Kwan,regional director, East Asia, CSC
Disclaimer: The views, thoughts, and opinions expressed in this video are those of the speakers and do not necessarily reflect the official policy or position of the organizations they serve, any of its affiliates, or other agency, organization, group, or individual. The information contained in this video in provided on an “as is” basis with no guarantees of completeness, accuracy, usefulness, or without any warranties of any kind whatsoever, express or implied.
WE'RE READY TO TALK
Our specialists are ready to answer your questions.